From first call to first customer.
A structured process with clear decision points. You're never asked to commit before you have what you need to decide.
Six steps from enquiry to opening.
Enquiry
You submit an enquiry through this site, request the Franchise Guide, or book a Discovery Call directly. We review and confirm fit.
Discovery Call
A direct conversation with our franchise development team. We walk through the model, your goals, your territory of interest, and your funding outline. No pressure, no commitment — this call exists to confirm whether continuing the conversation makes sense for both sides.
Mutual due diligence
You receive the formal Franchise Disclosure documentation. You speak to existing Snooze operators. We complete background checks and financial pre-qualification. Both sides have time — and the option — to walk away. The financial walkthrough happens here.
Franchise Agreement signing
The Franchise Agreement is signed. The franchise fee is paid. Your territory is officially reserved and you're a Snooze franchisee.
Training & site preparation
You complete the full structured training programme. Your site is finalised, fit-out begins, suppliers are onboarded, marketing launch is planned. Your assigned franchise development manager guides the timeline.
Opening
Soft launch with local community contacts. Operational refinement. Grand opening. First customers.
Who does what.
| Step | You provide | We provide |
|---|---|---|
| Enquiry | Honest financial and goal information | Quick response, fit assessment |
| Discovery Call | Clear questions, openness | Full model walkthrough, territory availability, funding context |
| Due diligence | Engagement with operators, financial documentation | Disclosure pack, operator introductions, background check coordination |
| Signing | Signed agreement, franchise fee | Reserved territory, official franchisee status |
| Training | Time commitment, learning engagement | Full structured training programme, materials, certification |
| Site prep | Site identification (with our support), fit-out coordination | Design templates, supplier introductions, project oversight |
| Opening | Community engagement, day-one staffing | Launch playbook, marketing campaign, owner success manager |
Disclosure happens before commitment, not after.
UK franchising best practice — codified in the British Franchise Association Code of Ethics — requires that prospective franchisees receive full disclosure documentation prior to any signing decision. Snooze adheres to that standard.
Specifically:
- The formal Franchise Disclosure Document is provided at the start of Step 3 (Mutual Due Diligence), not at the point of signing.
- You're given time to review the disclosure documents and the Franchise Agreement before you sign — there's no pressure to decide on the spot.
- You're encouraged — and we strongly recommend — independent legal review of the Franchise Agreement before signing. We provide introductions to franchise-specialist solicitors if you'd like one.